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Become a Mystery Shopper

Mystery shopping helps retailers and companies to improve their services…

A mystery shopper visits retail and service outlets and undertakes shopping just like a regular shopper. However, the real purpose of the mystery shopper’s visit is to secretly audit the store by critically observing as to how it is run. However, the shop’s employees would be unaware of this.

Companies wish to increase sales by improving product display, better pricing and effective promotion. They wish to enhance customer satisfaction, improve service and ensure that staff is not indifferent but has the right attitude.

While doing shopping, the mystery shopper mentally audits the store in respect of aspects stated above. On conclusion of the visit, the mystery auditor submits a report outlining the experience, highlighting the deficiencies and suggestions to correct the faults.

Even Banks have started undertaking covert audits, through mystery shopping companies, on employees and branches to ensure that they adhere to internal policies and rules, improve customer service and prevent money laundering.

Do you have what it takes to become a successful mystery shopper?

Ultimately since this is a shopping-related role, the aspiring mystery shopper should be a regular shopper in real life. He or she should be a keen and minute observer, without drawing attention. The store staff should not find anything unusual in the shopper’s behavior, because it is necessary that the staff is off-guard and works as usual.

In addition to being a good communicator, the mystery auditor should be akin to the typical shopper visiting the store in terms of age, education and personality. Deeper knowledge in a specific shopping domain will also result in constructive suggestions being made by the mystery shopper in the audit report.

Perks for this role would be remuneration per assignment and/or the tangibles or intangibles accruing from the assignment such as goods bought during retail shopping, spa treatment during a spa audit etc etc.

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AirCheck

AirCheck is a part of RCS, a global media monitoring company. You need to reside in Mumbai and if selected, you will have to work in shifts to monitor media by listening to radio, watching TV and reading newspapers.

022-4003 0111 / 2 / 3, 6141 3131

Web Page

Bare Associates India Pvt. Ltd. (Affiliate of Bare International)

G-52, Roopmangal Building, 2nd Floor, Corner of 16th Road & Main Ave, Santacruz West, Mumbai 400054
Pheonix Victoria, No. 16, Victoria Road, Near India Garage, Bangalore 560017

Mumbai: 022-6689 7000, Bangalore: 080-4530 2000

Website

MRSS India

Office No. 601 and 701, Trellis, Plot No. 202/203, L.B.S. Marg, Near Asha Petrol Pump, Kurla (West), Mumbai 400070.

MRSS India

Web Page

Mystery Shopper India (RAMMS India Pvt Ltd)

Bangalore: 080-2224 8418/9. Chennai: 044- 2499 1353, 2499 2064
Delhi-NCR: 011- 2633 1279/80/81. Hyderabad: 040-2776 8261, 2633 1279
Kolkata: 033-2485 3894, 2454 1323. Mumbai: 022-2687 4513, 2687 5266

mysteryshopperindia.com

RedQuanta

B/1003/4, 10th Floor, Savgan Heights, R.T.O. Lane, 4 Bungalows, Andheri (West), Mumbai 400058

Amruta: 086930 99943

www.redquanta.com

Wemark Marketing Pvt Ltd

816, Vishal Towers, District Center, Janakpuri, New Delhi
Regus, Level 12, Tower C, Building 8, DLF Cyber City Complex, Gurgaon
4/F, Dynasty, A Wing, Andheri-Kurla Road, Mumbai

Shopper Query: 084700 44622

www.wemarkindia.com

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